Ever After is a modern luxury jewelry brand that was born from a love of stories. Inspired by tales as old as time, Ever After creates pieces that feel iconic yet personal, emphasizing the magic hidden in the little moments of everyday life. I fell in love with the idea of designing a jewelry brand that dove head first into the romanticism and whimsy that can be found in fairytales. It’s delicate, effortless, and sophisticatedly feminine. To achieve this aesthetic, I wanted to use elegant imagery of textures and icons that are the cornerstones of these stories in order to evoke those feelings and emotions of hearing something magical for the first time. With Ever After, it’s not just jewelry, but keepsakes, for now and for ever after.

Brand Identity | Art Direction | Design