Loa and Faye  is a premium and clean skincare brand that is rooted in nature and guided by intentional care. The beauty industry has seen a surge in growth of newer brands accessible to the public and I was intrigued by the idea of creating a skincare brand that plays into the mysticism of botanical science. The simplistic packaging design allows for the products to be upfront, keeping the style grounded and minimal, just as skinscare should be. Loa and Faye is inspired by the wisdom of nature and magic of daily rituals, designed to support your skin’s natural rhythm. Balance the skin, awaken the self.

Brand Identity | Packaging Design